5&5
5&5 is a full-service agency focused on delivering a holistic digital presence for the restaurant brands they work with. It also inspired its name: 5&5 stands for the five basic senses (sight, taste, smell, sound, and touch) and the five taste components (sweet, salty, sour, bitter, and umami). A memorable digital experience encompasses the unity of 5&5.
Summary
As Brand Marketing Lead, I was tasked with developing and implementing a marketing strategy for 5&5 to spread brand awareness, onboard new clients, and position 5&5 as a trusted resource for all digital needs that restaurants may need.
The following content pieces are a sampling of my work on social media. Additional samples are available upon request.
IG Reels
Below are samples of short-form videos created for 5&5’s Instagram profile. These samples represent content planning, creative writing, videography and editing skills, and community engagement.